The Digital Marketing Metrics That Matter
There are just so many things to track in your digital marketing campaign! How do you define which are the digital marketing metrics that matter ...
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Boosting Web Traffic Through Web Development
Website visibility is closely tied to other benefits such as increased revenue. This is why boosting web traffic is of utmost importance to ...
Importance of Website Analytics In Digital Marketing
Gain valuable insights through your website analytics process. Identify consumer patterns and behaviours that parallels the marketing funnel for ...
Is Split Testing Right For My Business?
Split testing is a useful strategy to yield maximum conversions. It is a great way to optimise your campaign as it is based on the actions of ...
Social Media Advertising For Small Businesses
Social media advertising helps your customers to discover, learn and purchase your products & services. It is integral to your business ...
The Truth About Vanity Metrics
Vanity metrics are metrics that make your campaign look good.In truth, vanity metrics can be misleading and ineffective in determining the ...