by admin | Aug 19, 2021 | Digital Advertising, Digital Analytics
Vanity metrics are metrics that make your campaign look good. They make it seem like your campaign has been successful. In truth, vanity metrics can be misleading and ineffective in determining the success of your campaign. This is because such metrics are often not...
by admin | Aug 5, 2021 | Digital Analytics, Website Development
Split testing can be a very valuable tool when looking for solutions for website problem areas. When performed well, the results can drastically improve the conversion rates and yield maximum returns on investment (ROI). This is because the results are dependent on...
by admin | Aug 5, 2021 | Website Development
Whether you are running a small business from home, or have already invested in a storefront location, having a website is crucial in determining your business’ success. We understand that your entrepreneurial journey can be an overwhelming journey. That’s why we have...